There have been been aspects of the London 2012 Olympics which have blown away even the most hardened cynics - the wacky and wonderful Opening Ceremony, the ease with which spectators have been able to travel to the venues and the golden tally of medal for Team GB.
And then there are the volunteeers. Having personally attended two Olympic events myself - the diving and the gymnastics - I know at first hand what an exceptional job they are doing at welcoming, guiding and making the whole experience a positive joy through their infectious friendliness and enthusiasm. All these, of course, are attributes which the hospitality industry thirves on to be success.
Many of the volunteers are graduates or the long-term unemployed seeking full-time employement and would - with the right guidance - make admirable recruits to the industry. If you are an operator, do you think the industry should tap into this wonderful resource of people and how do you think it should go about doing so?